Category: Marketing

Screen shot of a reading list

How to Create and use Reading Lists

Draft2Digital’s Reading Lists allow you to create curated collections of books. You can showcase your own books, or create a list of recommended books in a genre or around a subject. Reading Lists use...

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A Missed Opportunity

One reason some authors choose to independently publish their book is the greater royalties they get on each sale. Another reason, more important to some, is keeping control over the publishing and the marketing. Traditional publishers are good at what they do, but they can’t know the book as deeply as the author does, and that can lead to missed opportunities.

Images, Resolution, and DPI

If you’re an author, you should be comfortable with words, but you’re probably less familiar with images, especially technical issues such as resolution and DPI (dots per inch). For most authors, this isn’t a...

Introduction to Book Marketing

If you want to sell books, you will need to market them. This post will give you a head start on book marketing. It is not intended to be a comprehensive guide, but just...